Posts Tagged ‘Marketing’
by Norman Burden, CEO
True North Human Capital Ltd. today confirmed the appointment of Natalie O’Shaughnessy to the post of Head of Executive Search. O’Shaughnessy, who joined the company in 2009 has successfully grown the Digital and Marketing Practises within the company to a point where True North is now respected as one of the leading providers of executive talent in the digital arena.
Read more
by Wanda Goldwag, Non-Executive Chair
As the events of the last week show, while many companies have good contingency policies for things such as data back-up, very few have robust policies for what staff should do when they either can’t get into work or it is dangerous for them to travel.
Read more
by Norman Burden, CEO
Customer loyalty is not a new idea, long before card programmes and sophisticated databases; retailers would extend different credit terms to their best customers and provide extra items of food to regular shoppers at their grocery stores.
As early as 1896 Sperry & Hutchison began providing trading stamps to American retailers who gave them to their customers who then collected the stamps and redeemed them through a catalogue.
Read more


